In line with other vehicle makers, Nissan is adapting its production strategy to rebalance its ICE and electric vehicle output and address rising costs and market fragmentation
Nissan says its new Arc business plan will act as a bridge between the Nissan NEXT business transformation plan and the company’s longer term Nissan Ambition 2030 strategy. The plan will focus on new products, increased electrification, new approaches to engineering and manufacturing, the adoption of new technologies, and leveraging strategic partnerships.
Arc aims to increase profitability through rationalising production, and balancing ICE and electric vehicle output to better manage the differing pace of electrification across different regions and markets.
The OEM says it plans to launch 30 new models over the next three years, split between 16 EV and 14 ICE models. It will also look to leverage the alliance with Renault and Mitsubishi Motors in Europe, LATAM, ASEAN and India, as well as looking to develop new partnerships in Japan and the US. Batteries will be developed and sourced with partners with a planned 400 billion yen (US $26.4m) investment in battery capacity.
Nissan President and Chief Executive Officer Makoto Uchida said: “The Arc plan shows our path to the future. It illustrates our continuous progression and ability to navigate changing market conditions. This plan will enable us to go further and faster in driving value and competitiveness. Faced with extreme market volatility, Nissan is taking decisive actions guided by the new plan to ensure sustainable growth and profitability.”
No comments yet